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More on social networks and business

Posted 14 January 2008 at 10:29AM by Ian Betteridge in Doing business online

Last week, we questioned whether personal social networks like Facebook were actually good as business tools, so it wasn't a complete surprise when we read today of the case of Raj Anand, founder of kwiqq.

According to a post on his blog, Raj has had his Facebook account blocked after sending messages to a group on the social networking site about a new community he'd founded elsewhere. All of the people he sent messages to were in his network, so you'd think that sending them messages would be fine.

Apparently not - and Raj is angry about the whole affair. As he puts it: "I have spent god knows how many hours building my profile on Facebook. Inviting friends, building facebook applications and adding value to Facebook... The least I want to do is use the facilities to contact users on my network and tell them about things they are genuinely interested in."

The lesson seems to be that, if you're using Facebook for business purposes, be careful that you're not violating the terms and conditions in some way.

Why not check out BT Tradespace communities, our social network dedicated to making business contacts.

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